What I Do


Social Media Consulting

I work with companies right-size and hire their social teams, build powerful content generation engines, and figure out how their brand should come to life on social channel by channel. Whether you’re building a brand social strategy from scratch or need help supporting you existing social teams, you can work with me via my agency, Win Social.

Speaking

I’m an experienced public speaker who a senior exec at Meta once described as “the perfect panel provocateur.” I use my years of experience as a storyteller to frame engaging keynotes and exciting conversations on topics in the social media and community building space. You can book me directly or via Badassery.

LinkedIn Influencer

I’m a thought leader in the social media and digital marketing space, with over 25k followers on LinkedIn. I post about social media content and strategy, creative social activations and trends in the social media space, as well as my life as a working parent and my personal experiences in the workplace. I’m a strong voice for women, social media pros, and the brands who support them. Did I ever think I’d be a LinkedInfluencer? No. But I love the community I’ve built, and I’ve worked with partners like Hootsuite, Notion, and others to get their product in front of the right audience.